Erwin-Penland's Andy Mendelsohn Receives Coveted Silver Medal Award
March 04, 2010
AAF Honor Recognizes Outstanding Professional Achievement
GREENVILLE, S.C. [March 4, 2010] –The American Advertising Federation (AAF) of Greenville tonight will give its highest individual honor, the Silver Medal Award, to Andy Mendelsohn, senior vice president and executive creative director for the region’s largest full-service marketing firm, Erwin-Penland.
Mendelsohn will receive the Silver Medal honor at an awards ceremony this evening at the Westin Poinsett Hotel in downtown Greenville. Established in 1959, the Silver Medal Award program recognizes the efforts of individuals to further the industry’s standards of creative excellence and responsibility in areas of social concern. Recipients for the award are nominated by their peers and selected by a panel of judges comprised of industry experts from Greenville’s AAF chapter.
Over his 27-year career, Mendelsohn has delivered inspiring creative for such marquee accounts as Heineken, Tylenol, Lexmark, Panasonic and Daimler Chrysler. Now celebrating his fifth year at EP, he supervises all development and execution of the agency’s creative work for clients that include BI-LO, Verizon Wireless, ScanSource, Advance America and Denny’s. A tireless supporter of a number of worthwhile causes in the Upstate, Mendelsohn has also contributed his talents to inspiring campaigns addressing such issues as diversity and equality, public education and responsible alcohol consumption.
According to the anonymous submission for Mendelsohn’s Silver Medal Award: “From a creative standpoint, Andy is one of -- if not the -- top creative minds in the region. One need look no further than the agency portfolio at Erwin-Penland to appreciate his influence and impact. Work for clients across the board -- pro-bono, low budget, local, regional and national accounts included -- continues to earn well-deserved recognition for the agency and the community.”
Mendelsohn has previously been recognized with a variety of advertising industry accolades including the Communicator Award, One Show Award and Mercury Award, as well as numerous National ADDY awards.
About Erwin-Penland
Based in Greenville, S.C., Erwin-Penland (www.erwinpenland.com) is a full-service marketing firm that provides advertising, event marketing, interactive, public relations and strategic planning services to clients including Verizon Wireless, Denny’s, Lockheed Martin, BI-LO Supermarkets and Advance America. The 250-person firm is part of Boston-based Hill, Holliday, Connors, Cosmopulos Inc., one of the nation’s largest ad agencies and a member of The Interpublic Group of Companies (NYSE: IPG).
About AAF Greenville
AAF Greenville is comprised of nearly 80 members who work in advertising, marketing, public relations and all other related industry businesses in Greenville, Spartanburg and Anderson, S.C.
EProgress
The Spring 2010 edition of Erwin-Penland's newsletter shares the exciting news of VP, Executive Creative Director Andy Mendelsohn being awarded the prestigious Silver Medal Award, a review of Advance America's "America Deserves A Raise" campaign, a profile on VP, Director of Communications Barry Finklestein, an overview of the Greenville Drive creative that won the ADcheivement Overall Award of Excellence from the National Sports Forum, a look at a "Very Downtown Campaign" for Thrive, a division of the Greenville Chamber of Commerce and a bit more than just the tip of the ScanSource Icebergs.