Sr. Account Executive - Sponsorships
Serves as primary contact between client and agency. Identifies client needs and opportunities, then applies appropriate agency resources by providing strategic direction and ongoing project management to creative, media, production and other agency disciplines (including collaboration with partner agencies).
Qualifications:
- Bachelor’s degree or equivalent, preferably in advertising, marketing, communications or other related discipline.
- Must have sponsorship/promotional experience (retail experience a plus)
- Must have agency account management experience
- Must have experience presenting to clients both in person and over conference calls
- Must have some experience with managing small groups
- Must be able to travel
Duties:
- Keeps apprised of clients’ products/services, competitive set and target audience attributes.
- Manage day to day funtions of Account Executive team
- Collaborates with multiple agencies to create and execute holistic plan
- Analyzes client data and creates action plan for agency assignments.
- Provides strategic direction in the form of creative briefs and other documents.
- Creates timelines and ensures consistent adherence to established deadlines.
- Provides direction to creative, media and production staff and effectively represents their perspectives when presenting work to client.
- Quickly and accurately conveys client changes/feedback to other members of the team.
- Works on multiple projects simultaneously and able to manage several working timelines at once
- Checks and approves all work for accuracy and coordinates client approvals.
- Assists in preparation of client billing and oversees account budgets and administration.
- Seeks to build additional business opportunities with clients and other appropriate businesses.
