Barry Finkelstein

VP, Director of Integrated Marketing (PUBLIC RELATIONS, INTERACTIVE, EVENTS)

Barry is a PR guy by trade. His career has taken him to some of the biggest names in the PR industry including Fleishman Hillard and Manning, Salvege & Lee. And he's worked on big name brands such as Anheuser-Busch, The Athlete's Foot and Mattel.

What's great about Barry is his ability to not compartmentalize. Barry doesn't like to see things just in terms of PR or interactive or traditional advertising. Barry likes to integrate, he marries things together so that the client gets a more effective, more powerful communications effort. He's married so many things together he's more like a Justice of the Peace or a priest...sorry, Barry....a rabbi, than a PR expert.

The reality is that Barry makes sure our clients are surrounded with a wide range of communications disciplines and offered smart, creative solutions, all of which reinforce the brand.

Oh, and we'd be remiss if we didn't tell you that there is no bigger Florida Gator fan than Barry...to the point of being a little obnoxious really.